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Pull up a stool in the Neighborhood of the Arts

We're located at 1150 University Ave in Rochester's Neighborhood of the Arts (NOTA), inside the University Ave complex. Free parking is available on-site, with our entrance located in Building 5, Suite 7.

1150 University Ave Building 5, Suite 7 Rochester, NY 14607 Free parking on site · Entrance is fully accessible · 21+ with valid photo ID
Get directions Call (585) 402-9712
4.9 from 210+ Google reviews
Hours Mon–Sat 9am–9pm Sunday 10am –7 pm. Open most holidays.
Parking Free, on-site lot Well lit, shared with the complex, connects to our door.
Payment Debit or cash There's an ATM on site if you need it.
Bring Valid photo ID, 21+ No medical card required.
Getting here

Building 5, Suite 7 — here's the shortcut

1150 University Ave is a multi-building complex, so the street number alone won't get you to us. Three landmarks will.

Turn in at Verizon.

Coming down University Ave, the complex entrance is the same one you'd take for Verizon.

Park anywhere in the lot

The lot is shared across the complex and free for everyone. Head toward Building 5 — you'll pass Extra Space Storage and The Culture Gym on the way.

Look for Suite 7

Our door is Suite 7 in Building 5...Just beyond the Culture entrance.

Parking, honestly

The lot is free and well lit, and it's shared with Extra Space Storage and The Culture Gym.

If the lot is full

Feel free to pull up in front of the store, just try to park as close to the storage building as possible.

Hours

When we're open

  • Monday – Saturday 9:00 AM – 9:00 PM
  • Sunday 10am – 7PM

We're open every week of the year, including most holidays. Call (585) 402-9712 to confirm hours on a major holiday.

Timing your visit

Want the bar to yourself?

Our budtenders will happily talk you through the whole menu — but that's easier when it's calm. If you're coming for a real conversation rather than a quick pickup, time it like this.

Calmest Weekday mornings & Sunday afternoons
Busiest Weekdays, 4:00–7:00 PM
Before you come

Three things to sort out first

Nothing complicated — but these are the three that send people back out to the car.

Your ID

Bring a valid government-issued photo ID showing you're 21 or older. Driver's licenses, passports and state ID cards from any U.S. state all work.

  • Must be current — expired IDs can't be accepted
  • Must be the physical card, not a photo of it
  • No medical card needed

How you'll pay

We take debit cards and cash. If you'd rather not think about it, there's an ATM on site — but bringing your debit card is the simplest route.

How you want to shop

Two ways in, and you can switch mid-visit:

  • Pull up a stool at the bar and talk it through with a budtender
  • Use the kiosk if you know what you want and you're in a hurry
  • Or order online and pick it up
The neighborhood

We're a NOTA business, not just a NOTA address

The Neighborhood of the Arts is the part of Rochester where the galleries, the studios and the good weird stuff live. First Friday happens here. So does a lot of the city's live music.

We didn't land here by accident. The bar-style layout, the local art on our walls, the events we sponsor — all of it comes from being part of this particular neighborhood rather than a strip mall on the edge of town.

Make an afternoon of it. Most people who visit us are already coming to NOTA for something else.

Come say hey

Browse the menu before you drive over, or just show up and let a budtender walk you through it. Both work.

Browse the menu Get directions Call us

Wicked Reserve Dispensary · 1150 University Ave, Building 5, Suite 7, Rochester, NY 14607 · (585) 402-9712
Licensed adult-use cannabis retail dispensary · NYS OCM License OCM-RETL-25-000291
For use only by adults 21 years of age and older. Keep out of reach of children and pets. Please don't drive or operate machinery after use.